Plug'n Drive is a non-profit organization that promotes electric cars for their environmental and economic benefits.
In recent years, the Plug’n Drive Discovery Centre has been the primary location to share their services and resources. Now (with new protocols and mandates), they wanted to utilize the digital space to broaden their reach and demographics.
Fierce Media did a thorough audit of their website and social media platforms and provided a detailed report on the findings. Based on the report and Plug’n Drive’s goals, we created a comprehensive digital strategy for their team to execute internally.