KOLI is a brand new edgy swimsuit label designed for the wild at heart. We were fortunate to be part of the branding from the very beginning and played a big part in bringing the designer's vision to life. We created mood boards that ultimately helped design the new e-commerce website, social templates and help paint a picture for the photographer and stylists.
Koli was originally designed and manufactured in Los Angeles, and we wanted to keep the same feel and vibes for the launch. We scouted the shoot location and hand-picked the models for the first lifestyle photoshoot and promotional videos.
We suggested the poly mailer packaging for shipping to reduce costs. The smaller packaging has a lower carbon footprint, and it's compostable.
