We had the opportunity to present to EV Society. The initiative came from an existing chapter lead who wanted to promote his chapter meetings and virtual events on social media. Considering the state of current events, it’s important for groups like EV Society to stay connected with their members all across Canada and in their own communities. Since social media platforms are constantly changing, how can you decide which platform works best for you and your audience?
We organized a one-hour, virtual tutorial for EVS chapter leads. The webinar was put together to provide a general overview of the four major social media platforms, (Facebook, Instagram, Twitter, LinkedIn) and the simple features that these platforms offer and how to promote your message by reaching a wider audience. We also talked about hashtags and when to use them and how to tag other organizations in order to extend your reach.
The presentation has also been compressed into a blog post where you can get a general overview of the hour-long webinar.
You can access the presentation below.